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Cybersecurity Marketing Experts

Most cybersecurity and managed IT companies struggle to find the right prospects and leads. We use our proven process to attract the right visitors and capture more leads for your business. This allows our customers to have a consistent pipeline of new opportunities.

Technology Marketing Topic Cluster

Let's Talk Managed IT

ONEFIRE is a national technology marketing and consulting group, specializing in providing comprehensive marketing solutions to managed IT service providers and cybersecurity firms.

Recognizing the unique challenges of the technology industry, ONEFIRE deploys a wide array of tech-forward marketing tactics backed by sound strategy to help IT and cybersecurity organizations reach their goals. ONEFIRE’s proven process and flexible pricing model ensure that its partners can see clearly how actions connect to results.

A trusted resource for technology organizations nationwide, ONEFIRE has a strong track record of helping its partners find the right clients.

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We Work With You

We work with CTOs, Network Engineers, Information Security Advisors and other critical roles in the field. Our approach to technology marketing is a combination of brand differentiation, business development, lead generation and conversion, customer retention, and customer understanding through a wide range of strategic and tactical initiatives.

We Know IT

We understand the mindset of cybersecurity experts, compliance experts, and IT professionals. We work closely with industry professionals, learning how to drive results in a fast-paced and ever-changing field. We help our clients develop a strategy that will differentiate their brand, attract more visitors to their website, and bring the right leads into their funnel.

We Are Marketing Experts

The ONEFIRE team is certified in the best practices and latest techniques required to grow your business. We utilize modern, Inbound Marketing techniques that include market segmentation, persona development, content creation, and marketing automation to generate leads, shorten sales cycles, convert website visitors to leads, leads into customers, and ultimately, customers into loyal supporters.

Free Guide: Buyer Personas For Your Technology Business

Download our free guide to learn how to create buyer personas for your business and how you can use them to reach more of the customers you want.

Our Proven Process

The ONEFIRE GrowthPlan™
Get Found [ Goal: New Visitors ] You need more of the right-fit prospects coming into your website and learning about your brand. Through our strategic approach to online advertising, search optimization and targeted outreach, we put your company in front of more of the right people.
Engage [ Goal: New Leads ] When visitors come to your website, you need a scaleable way to engage with them. We implement modern landing page funnels, self-service tools, and strategic calls-to-action throughout your website.
Close [ Goal: New Customers ] Once you’ve engaged with your website visitors, it’s time to nurture them and pass them to your sales team. Through a mapping of your sales process, drip email & text nurturing, and CRM tracking of each opportunity, we help you close more sales.
Delight [ Goal: New Promoters ] Word of mouth advertising is the best and happy customers spread the word far and wide. We create raving fans of your business through ongoing touches, rewards programs, 5-star reviews and more.

The ONEFIRE GrowthPlan™

The ONEFIRE GrowthPlan™ is our proprietary model for driving results for each of the clients we work with. Each plan is customized to the needs of our client, but the overarching strategy remains the same.

The practice of “Inbound Marketing” has been around for over 15 years now and the approach for executing inbound has become less effective over time.

Our model modernizes the approach to inbound and leverages proven tactics that connect with modern consumers on their own terms, in the way they want to be reached. This leads to a more consistent and predictable pipeline of new business.

Let’s Talk

 

We’re ready to help you accomplish your goals and take your technology business to the next level. Let’s have a 30 minute conversation about the results you’re looking for.

Thinking about getting started?