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Currently Available On-Demand Webinars

Grow Patient Volume Post-COVID
Digital Strategies to Maximize LASIK

ONEFIRE’s EVP and Chief Brand Strategist, Jim Flynn, discusses 10 digital strategies ophthalmology practices, specialty clinics, and sub-specialty clinics can use to grow LASIK procedure volume, premium IOL, and overall patient volume in the midst of a pandemic or any other unforeseen challenging environment. Watch this webinar for battle-tested strategies that will help your practice excel.

Build Relationships at a Distance
Using Video in B2B Healthcare Sales

Vidyard’s VP of Marketing and Chief Video Strategist (and author of ‘The Visual Sale’), Tyler Lessard, discusses the challenges facing B2B healthcare sales leaders in a post-COVID-19 world. With the pandemic limiting traditional, in-person approaches to selling, healthcare sales professionals need to get creative to continue finding success. You’ll learn practical ways to implement video into your sales process when you watch this webinar.

From Likes To Leads

From Likes To Leads
Using Social To Grow Your Business

Most companies already have a Facebook Page, Twitter account and LinkedIn, but are you using these valuable channels in the most effective way possible to generate leads for your business? Having a presence on social media is one thing, but making sure your hard work and effort isn’t wasted can be a challenge of its own. Jason Parkinson, President & CEO of ONEFIRE, will teach you ways to leverage your social media channels so they start generating business for your company.

The New SEO

The New SEO
Keywords Are Dead & A.I. Is Alive

Optimizing your website with keywords used to be an acceptable practice for improving your overall search engine ranking. With Google updating their algorithms to use their “RankBrain” A.I. system, it’s more important than ever to ensure your website will continue to rank at the top of the search results. How can you develop the right strategy to ensure your website continues to rank well into the future? What tools can you implement to reach more of your ideal customers online?

Inbound Marketing 101

Inbound Marketing 101
An Intro To Implementing Inbound

Content Marketing is a buzzword that is said nearly every day in companies around the world, but what does it mean to really be successful with this new way to market your business? Jason Parkinson, President & CEO of ONEFIRE, will help you learn all about growing your business by doing content marketing the right way… with the inbound methodology.